Intro

During my graduate studies, I had started a research about a niche micro-music genre of the internet called "Vaporwave". Impressed by how Vaporwave takes these “overheard” products(music) of late-capitalism and turns them into an another artform of its own, I have experimented on repackaging and repurposing some so-called "timeless" designs of actual products and transform them into unexpected products.

Deliverables:

UI/UX Design

Framer Development

Social Media Content

3D

Website Design

Year

/

2022

Client

/

UIC

Some of these product stories were later selected for adaptation across HUAWEI Europe.

Some of these product stories were later selected for adaptation across HUAWEI Europe.

Beyond the Screen


Brief look for the assets developed for the official 47th İstanbul Marathon where HUAWEI was one of the main sponsors.

Beyond the Screen


A selection of these social media assets was chosen for use across HUAWEI's European channels,

adapting product storytelling for a wider regional audience.

Next work